Sportsheets Expands Rebranded 'Edge' Line With 9 New Products

Sportsheets Expands Rebranded 'Edge' Line With 9 New Products

CERRITOS, Calif. — Sportsheets has debuted its rebranded Edge line, featuring nine new products designed for kink enthusiasts.

Edge products, a rep explained, have been designed “with a focus on high-quality faux materials, sleek aesthetics and updated functionality to appeal to both new and seasoned practitioners. Each item is designed to encourage authentic experiences, from refined impact tools to versatile restraint systems, showcasing Sportsheets' commitment to delivering high-quality, luxury products that cater to a range of desires.”

Sportsheets Head of Marketing and Product Development Kelly Sofferman said, "Edge epitomizes our dedication to inspire meaningful impact and fearlessness in intimacy. This rebrand isn’t just about refreshing a product line, it’s about renewing our purpose and commitment to the people who seek Sportsheets products to enrich their intimate lives.”

CEO Julie Stewart highlighted how the line reinforces the company’s values and direction.

"The reintroduction of Edge marks a new chapter for Sportsheets,” she said. “We’ve listened to our customers’ needs and leaned into our experience to deliver a line that represents our commitment to quality and customer satisfaction. Edge speaks to the heart of who we are: passionate about intimate discovery and dedicated to enhancing connection through beautifully designed products."

Click here to view the Edge sales guide.

For more information on Sportsheets, click here.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Angelface Baddies Debuts 'Daddies for Baddies' Line

Wellness brand Angelface Baddies has introduced its new Daddies for Baddies line of men's wellness products.

Orion Debuts 'RC Vibrating Butt Plug' From 'Anos' Line

Orion Wholesale has introduced the RC Vibrating Butt Plug with Flexible Arms from its Anos line.

Playharda Wholesale, Pure Envy Ink European Distribution Deal

Playharda Wholesale has signed a deal with pleasure brand Pure Envy for distribution in the U.K. and Europe.

XR Brands Launches 'Creature Cocks' Line

XR Brands has introduced its new Creature Cocks collection of men's underwear.

Tenga Launches 2025 Christmas Advent Calendar

Pleasure brand Tenga has launched a 2025 Christmas Advent calendar, now available for pre-order.

The Dungeon Store Debuts 'Thing Noir' Violet Wand Attachment

The Dungeon Store has released the Thing Noir violet wand conductive e-stim accessory.

Pjur, Magasin du Nord Partner for 'Flex Area' Campaign

Pjur and retail brand Magasin du Nord have partnered for the wellness brand’s Flex Area campaign.

Kheper Releases New 'Think Like a Slut' Party Game

Kheper Games has released the new "Think Like a Slut" party game.

Honey Play Box, Creative Conceptions Ink European Distro Deal

Honey Play Box has signed a deal with Creative Conceptions for distribution in the U.K. and Europe.

Motorbunny Debuts 'Fluffer Rock Hard Power' Cock Ring Vibe

Motorbunny has introduced its Fluffer Rock Hard Power vibrating cock ring.

Show More